Our story

Helena Magdalena is a French-American fashion house shaped by couture heritage, contemporary city life, and a precise approach to silhouette. Designed in Brooklyn and cut and sewn in Paris and New York, the brand explores the meeting point between structure and ease.

Our designs balance daring expression with a distinctly chic sensibility. Each piece is crafted in limited quantities using exceptional materials—often sourced from couture houses in France—and realized with meticulous construction.

Archetypal pieces—a dress, a coat, a trouser, a chainmail purse—are revisited through our lens and reworked with thoughtful details and refined proportions. The collections are built to last: pieces that stand alone yet speak the same language when worn together.